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Photos 521 - 525 of 558

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I'll have some irony with that coffee.

[Okay, so this isn't the best picture, but the camera on my phone was all I had on hand when I saw this.]

People from Hawaii will probably get why this is funny/ironic. For the rest of you here's a little Geography:
http://upload.wikimedia.org/wikipedia/commons/d/d7/Map_of_Hawaii_NA.png

First, the label says "Oahu Coffee Co." which would be fine except that there isn't that much coffee grown here on Oahu. Most of it is actually grown in Kona (Kailua) on the West side of the Big Island (Hawaii). In fact a big sticker just above "Oahu" proclaims that this really is "100% Kona Coffee". Again, if this is Kona coffee, why is this being labeled as Oahu coffee?

Well, maybe the coffee is packaged on Oahu... right? A quick look at the back of the package says "Roasted and Packaged.... Lahaina, HI" Hmm last time I checked the map, Lahaina was on Maui! That's not Oahu either!

So there we have it. Coffee beens from the Big Island, roasted and packaged on Maui, but labeled as "Oahu Coffee Co." About the only thing "Oahu" about this product is that it is being sold in an Oahu store. Go figure.
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Comments on this photo:

Mar 01 2008 00:28 GMT Poulet PRO
Interesting story behind the scene!!
Have a beautiful weekend, Pueo. :))
Mar 01 2008 00:31 GMT Pueo PRO
Thanks Poulet. You have a good weekend too.
Mar 01 2008 02:33 GMT Haw59 PRO
Very interesting.
Mar 01 2008 02:37 GMT Joy34 PRO
The famous "Hawaiin Coffee Jumping Beans". :-)) Gerat capture.............
Mar 01 2008 03:51 GMT Pueo PRO
It took 3 islands to sell this bag of coffee. It'll probably be bought and taken back to Japan now.
Mar 16 2008 13:36 GMT styxpix
Very interesting. Packaging can be very deceptive - we have problems here in UK too - meat and eggs that are packaged to make you think they're all fresh and local - and the (very) small print shows they are 'products of the EU' or even further afield, and just packaged in Britain.
Mar 16 2008 19:42 GMT Pueo PRO
yes packaging and labeling is all a bit of a game. Doesn't mean the product is bad, but I just don't like the deception involved.

FT1